Hanoi exhibition showcases 100 traditional branding proposals
An exhibition titled “100 Traditional Brand Identity Proposals for Hanoi” is underway at 93 Dinh Tien Hoang Exhibition House in Hoan Kiem District, Hanoi, and will run until June 4. Organized by the Hanoi Department of Culture and Sports in cooperation with the Hanoi University of Industrial Fine Arts, the exhibition is expected to be a platform for students to showcase their creativity and ideas and a celebration of Hanoi’s traditional and cultural heritage. Branding proposals are on display at the event. Photos: The Hanoi University of Industrial Fine Arts The 100 branding proposals were created by students at the Hanoi University of Industrial Fine Arts after conducting thorough research on traditional handicraft villages and products. The proposals mainly focus on Hanoi’s traditional handicrafts and products, such as Dao Thuc Village’s water puppet, Bat Tran g Village’s pottery, Chuong Village’s conical hat, Chang Son fan, Dao Xa ethnic musical instruments,